A reputation management crisis
Sunday, October 19th, 2008Reputation management is not the most well-defined term in the industry. What exactly does it mean? How does one do reputation management? The fact is that a lot of SEO’s don’t even know what to do until an incident happens.
It’s not until you’re in a situation where someone is attacking your honor where you realize that Google has a lot of power over what others think of you and your company. Here is an example one company, absolutepoker.com which literally got devastated by other a few people who were very mad at them. They decided to advertise under their name to get top placement for their absolutepokercheats.com site and the following is what happened.
